The biggest challenge that any blogger or website owner is going to face is content creation. Content creation is one of those things that you end up keeping in the back of your mind like the project around the house that you never really get around to doing.
The only problem with that is, just like the project around the house, you need to get it done or it is just looming over your head. Creating content is a must for your business to be a success!
The real challenge for bloggers is the fact that you have to create quality content on a regular basis. Now most people are intimidated by writing and avoid it at all cost. Writing killer content does not have to be hard.
For those of you intimidated by writing I would grab the book Everybody Writes. This book will help teach you how to write powerful content. But content is not all about writing either!
There are many forms of content out there that you can utilize. Here are some examples:
- Online interviews
- Training videos
- and so on…..
This is just a few of the forms of content that you can create for your website. The truth is the sky really is the limit when it comes to content creation; just as long as you stay within the realm of your subject matter! I said the sky is the limit, not outer space!
Stay on point of the topic that you are writing about. Take note of some of the other sub-subject matters within your piece of copy that you may be able to write another blog post about. This is also a great way to get some linking going on within your website.
Making the time to Create Content
This is something that you have heard over and over again from any blog or blogger that is serious about making their online business a success. In this crazy world it can be hard to find the time to sit down and write a nice piece of content of high quality.
In fact, I bet for those of you starting out writing is one of the last things that you really do. We avoid it at first because it is intimidating. You are now going to be using skills that you have not used since school (unless you are in a profession that requires you to write all the time) and this can be very scary.
I’m here to say first hand that writing is like riding a bike. You will get the hang of it again. It only takes a little practice! The first thing that you are going to need to do is create a schedule and make the time to write.
You have to make your writing a priority in your life for your blog to succeed! I find that it is easier for me personally to write in the morning before my family gets up.
It seems to be a great time to get some peace and quiet before the day’s chaos kicks in. I also find that in the morning I feel more tranquil and ready to write. I know that in life I need structure or my day can just slip away from me.
This is why I make a schedule and keep to it as best as humanly possible. Keeping a schedule makes you responsible for getting your work done. Think about it, a lot of your routine is based on a schedule.
You get up, you take a shower, you go to work, you have lunch, you come home, have dinner and go to bed to wake up and do it all over again the next day. A schedule is what makes everything in your life just seem routine.
So if you add some writing time into your schedule then writing just becomes routine. This is how the pros are able to pump out 2 to 3 post a week if not more. It just becomes routine! Now if you are not a morning person then perhaps evening time is where you will find the time to write.
I know that there are some mornings where my mind feels like a fog because I did not get enough sleep the night before. Being disabled, I tend to have a lot of restless nights where it is hard for me to get up and just write an article for my blog.
So I will do something else on those mornings and save my writing for that night after the kids go to bed. I love the peace and quiet when it comes to writing! I feel like I can focus in on the topic better and give a better quality post when I have the time to work in quiet and peace.
Yes, I will gladly sacrifice sleep to write for my blog and ensure the continued success of my business as should you!
Don’t let the distractions of the world hinder your progress when it comes to writing. You really have to prioritize what is important! Here are some distractions that I found consumed a lot more of my time then I thought.
- Television: Yes, that big box that sits in your living room that is also referred to as the boob-tube. Now keep in mind this is the pot calling the kettle black here.
I love to watch television. I am one of those people who can go on a series marathon all weekend if the days would allow. But I found that there is also a lot of lost time there that I could use to write out my blog post.
So once again I raise the question, “Which is more important?” Do you want to sit there and watch another episode of Law and Order, or Lost, or do you want your business to succeed. Don’t let your business fall to the waste side because you don’t want to miss an episode of your favorite show!
- Social Media: This is another VERY time consuming activity! I know that I don’t even like going on Facebook yet I always seem to get sucked in either by someone tagging me in a pic, or a birthday came up, or whatever.
Guess what happens every time I go on Facebook. I end up checking out the news feed and reading comments and what have you. Before I know it I just spent 40 minutes on a website that just annoys me. RRWWW!
That is beside the point; my wife loves Facebook as many others do! I would suggest cutting down your Facebook (and other social media influences) and use that time to focus in on what really matters…. YOU’RE BLOG!
By doing this you will be surprised at how much time you really can save. 10 minutes here, 20 minutes there. It all adds up. Instead of spending time on a social media platform you could do some micro time management and use that time for writing or brainstorming.
- Life: Life happens! It is unavoidable. Whether that be your dog dying, car trouble, a vacation to the beach, bad work day, whatever it is it is life, and it happens all the time.
The way to stay on top of your blog post is to make that schedule. It has helped me stay focused even when LIFE is happening all around me. Life happens, roll with the punches!
Content Creation is up to you!
No one can create your content but you! Unless you go out and hire someone for a handsome fee, creating content is all up to you. That is the bad news, now for the good news!
You can create content and do it on a regular basis. You can achieve success through your blog post. All you have to do is put in the effort and time and I guarantee you that you will find that your writing gets easier.
Like with any skill, it just takes practice! So head out there and practice a lot!Free Training Videos and eBook